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You know most of the time you find yourself downloading all kinds of stuff, including mp4s, mp3s and the like, but what about the technical end of it. What is MP4?

Mp4s or rather the term mpeg-4 was developed by ISO (International Organization for Standardization). It is a format specific for multimedia, the most common uses are for digital audio and video, and it is a certain type of container that holds all this information. It can contain other data as well such as subtitles and still images. You should also note that mpeg-4 is identical to QuickTime MOV format. In fact any kind of data can be inserted into MP4.

MP4 is getting more and more popular. In fact, it is now very popular to people who use the latest iPod players and PSP owners. This type of file compression is now providing a way to store dvd quality movies at a very small size. This type of file compression is known as the MPEG4 format.

Because most users may get confused at the initial concept of what MP4 is, it is what is in the MP4 that is even more confusing since the extension has been used primarily for music tunes and not movies. Therefore, what is stored in an MP4 is more than you can imagine for the most part. In addition, those other extensions have been used for MP4s, (which is audio from an iTunes store), to m4a (which includes such things as chapter markers, images, and hyperlinks). In addition, of course m4b (which has the ability to work with IPODs, where m4a files cannot. So most of the time when you find a file with the extension of mp4 or m4v, then they have both the audio and video aspects.

Let us not forget of course that they can contain codecs as well. Therefore, as you can see there is much to learn about what MP4 is, so let's summarize;

MP4 Can include and contain audio, video and also still images (like pictures), and all kinds of other data, making it a diverse file to use.

MP4 can contain other types of competing technology e.g. ogg, vob, ratdvd, divx media format, Matroska (mkv) and others to name a few.

In addition, how about some of the compatible hardware or software that mp4s can work with? Such as in software: Amarok, Banshee music player, 3ivx, foobar2000, GOM player, iTunes, media player classic, QuickTime player, Realplayer, VLC media player, and so forth, as for hardware: Kiss 1600, apple iPod, PSP (playstation portable), Playstation 3, xbox 360, Nokia.

Therefore, to answer the question what MP4 is, well, it is technology at its best!

Indeed, the MP4 technology can now make entertainment much more convenient than ever before. So, next time you think of downloading your favorite movies to your computer to transfer to your portable multimedia device, try thinking of MP4. just make sure that your multimedia devices are capable of reading the MP4 format.

Sandra Stammberger owns and operates http://www.mp4pros.com MP4

# posted by 12152 : 9:21 PM  0 comments

EXERCISES FOR BACK RELIEF

Many people believe that rest is best for a painful back, but actually, what your back really needs when it’s hurt is exercise. Regular exercise relieves back pain by strengthening and stretching the muscles that support the spine and helps to prevent future injury. This is a use it or lose it situation: the more you rest, the weaker your back gets, even if it is hurt. Studies have actually shown that you can heal your back pain faster and get back to your regular activities with just two days of rest. This article will focus on Yoga Exercises. Remember to contact your doctor before beginning any exercise program.

YOGA EXERCISES FOR YOUR BACK

A good, regular yoga practice will go far in relieving the stress and tension that sometimes cause mild back pain, and in fact, studies have shown that yoga is the number one most effective exercise for relieving back pain. However, not all yoga poses relieve back pain, and some can in fact aggravate existing pain, so it is important to know which poses will be most helpful in relieving back pain. It is best to do these exercises under the supervision of a certified yoga instructor, and if you encounter any problems with these poses, you should consult an expert. Even just one or two sessions with a yoga instructor can help, as an instructor will help you with your form and posture during poses. Here are some of the best yoga poses for relieving back pain. Each pose should be held from five to ten seconds, depending upon your level of comfort, and should be done on a mat or other soft, supportive surface.

CORPSE: Lie flat on your back in a relaxed position, arms resting at your sides, palms down, and legs lying naturally, with knees turned out slightly. If it hurts your back to have your knees turned outward, do this pose with knees bent, feet flat on the floor. Breathe in and out for a few seconds while allowing any tension to leave the body.

CAT STRETCH: Start out on your hands and knees with a flat back. Your hands should be directly under your shoulders with fingers spread. Knees should be directly under the hips. Head is held loosely so that you are looking at the floor between your hands. Inhale, and as you exhale, arch your back toward the ceiling, tuck your chin in to your chest so that you are looking at your navel, and tuck your tailbone underneath. Hold, then release back into your original position.

wind-RELEASING pose: Lie flat on your back as in Corpse pose. As you inhale, bend your knee, place your hands right below the knee, and draw your leg towards your chest. Your left leg should remain flat on the floor. Exhale and bring your forehead up to touch your knee. Inhale, and then as you exhale, return to your original position. Repeat with the other leg.

sage TWIST: Warning for this pose—it involves twisting your back, so you should take particular care not to twist too far or you risk aggravating any existing back pain. This should be a gentle stretch; twist just as far as is comfortable. Sit on the floor with both legs out in front of you. Bend your right knee, lift your right leg over your left, and place your right foot on the floor next to your left knee. Sitting with spine straight, place your left elbow on the right side of your right knee. Bend your left arm so that your left fingertips are touching your right hip, while at the same time, twisting to look over your right shoulder. This is where you need to be careful not to twist too far. Hold for a few seconds, release, and repeat on the opposite side.

PALM TREE: Stand with feet facing forward, arms at your sides, weight distributed evenly on both feet. Raise both arms over your head, interlock your fingers, and turn your hands so that your palms are facing upward. Next, place your palms on your head and turn your head so that you are looking slightly upward. Stretch your arms upwards, and at the same time, come up onto your toes if you can do so without pain. Stretch your entire body upward and hold, if you can. Some people have difficulty balancing during this pose, so just do the stretching part if you need to.

FISH pose: Lie on your back with knees bent and arms at your side. Arch your back as far as you comfortably can and raise it off the ground by pushing the floor with your elbows. If you can, tilt your head backwards and rest the crown of your head on the floor. Breathe deeply from the diaphragm and hold pose for one minute if you can.

LOCUST: Lie face down with arms at the side, palms down, and elbows slightly bent with fingers pointing towards the feet. Raise your legs and thighs as high off the ground as possible without causing your back any pain. Hold for one second and repeat up to twelve times. This can be a vigorous exercise so you must take care to strain already injured muscles.

BENDING FORWARD posture: Stand up straight with feet together and arms hanging loosely along your sides. Breathe in deeply and raise your arms straight above your head. While breathing out, bend forward and touch your toes if you can. If you can’t reach your toes, grab hold of your ankles or calves. To complete the pose, you should touch your head to your knees, but this may be too difficult for many who suffer from lower back pain. Your movements during this pose should be smooth, not jerky.

Written by Shelley Hitz, Licensed Physical Therapist and certified NASM Personal Trainer. Sign up for her free exercise Advice journal at http://www.abs-exercise-advice.com/journal.html or read more about yoga poses at her website http://www.abs-exercise-advice.com/free-yoga-exercises-online.html. Get your free unbelievable abs ball workout here!

# posted by 12152 : 11:46 AM  0 comments

One of the major challenges that many studios face is dealing with finances. This doesnt necessarily mean just paying the bills, but knowing exactly how much money you made each month. Not just that you have money in the bank, but knowing what your expenses were and how much profit you made.

Perhaps you do this already, using QuickBooks (or something like it), and every transaction is entered, categorized and reconciled. At the end of the month you generate a profit and loss statement and examine your expenses and revenue to determine where you made money and where you lost money.

If you dont do this, you might wonder, Why should I care, as long as Im making money? Good question.

The goal is to determine where you really make money, and where you dont. Then, do more of whatever you do that makes money, as well as change or eliminate the things that dont make money.

For example, do you know exactly how much you made from classes this month as opposed to last month? Maybe youve done some advertising these numbers will tell you if it was worth it or not.

For example, suppose you find that for the past 6 months, you average of $5,000 from selling memberships per month, after paying instructors. Then, one month you spend $1,000 to do some radio advertising. At the end of this month, you again look at your profit and loss statement and see that you made $7,500. You made an extra $2,500, but the advertising cost $1,000, so in reality, your increase in profit from radio advertising was only $1,500. This tells you that it is worthwhile to use radio ads.

On the other hand, lets say you only made $5,800 on memberships that month. On the surface it appears you made and extra $800, but after taking into account that you spent an extra $1,000 on the radio ad, you really made $200 less than you had previously averaged.

Your conclusion would be that this type of radio advertising was not a good way to make more money. Yes, you did get more students from the radio ad, but not enough to offset the cost of the ad.

Think of it like a runner timing herself each time she practices the 100-yard dash. The stopwatch will tell her exactly how she did today compared to yesterday or last week. Maybe shes trying to decide if eating before running makes her faster, slower or has no effect. Without the stopwatch, she could feel like she was faster or slower, but not really know for sure.

The same is true for business. When we dont accurately measure profits and expenses, we end up like the runner who says Boy, I felt fast today! Sure, you probably have a good intuitive sense of how the studio is doing. And knowing the exact numbers will allow you to take your studio to a new level.

Doing this kind of analysis of profits can help you earn more and stress less. So often a studio will try the Advertising strategy of the month, randomly trying things to bring in more business, but never really knowing if they earned more money from it.

As you get more experienced with doing this (its actually not hard once you get used to it), youll be able to focus on those things that make money, and change or eliminate those that dont. And remember, as the one who is in charge of running the studio, no one cares more about the bottom line than you do.

I work with many people on this very idea: How to figure out where you are making money and losing money so that you can make your studio more profitable. If you have a questions you would like me to address about this, please email me at coach@CenteredBusiness.com, and I will try to address it in a future newsletter.

Coach Al Lipper
Business Coach for yoga Studios
Destiny: Success
Website: http://www.CenteredBusiness.com
Email: coach@centeredbusiness.com
Telephone: (805) 544-3938

Coach Al Lipper of 'Destiny: Success' helps yoga studio business owners smoothly run and grow their yoga studio. He helps stressed and overwhelmed yoga studio business owners who spend most their time wrapped up in daily business tasks, who can't handle any more clients, or who can't make any more money out of the business. Coach Al helps clients find new yoga business strategies which result in generating more clients, increased profits, and more free time for the yoga studio owner. The amount invested was small compared to the results. Contact him today to discuss your yoga studio challenges at (805) 544-3938 or visit http://www.CenteredBusiness.com

# posted by 12152 : 3:27 AM  0 comments